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- Maria Engle Employee
Pearl.com aims to make the world better by connecting people with verified professionals to help answer questions and solve problems – from the everyday to the life-changing.
As an Analyst at Pearl.com, you will work to continuously improve our search engine marketing campaigns (SEM) by creating and optimizing ad copy, campaign targeting, keywords and landing pages. You will be responsible for setting up a systematic process for measuring project performance and identifying opportunities that drive revenue growth.
We are looking for a highly motivated, detail-oriented web guru with a passion for the numbers side of marketing. You should be comfortable working with data sets that include +1,000,000 keywords and not intimidated by the wonderful world of Google. The ideal candidate for this role is a quantitative problem-solver that makes sense out of chaos and infuses insight into his/her team.
Fun Stuff To Work On: Provide analysis and risk versus reward modeling on both engine and keyword expansion and volume expectations. Assist with conversion optimization strategy and A/B landing page testing to improve performance.
Extra credit if you are fluent in one of these languages: Spanish, German or Japanese